Jan Southern – Medium

Jan Southern

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I Grew My Business by 400% in 4 Years

Running a business is a true joy. It is also frustrating, agonizing and downright terrifying at times. Am I right?

Sep 2, 2023

I Grew My Business by 400% in 4 Years

Sep 2, 2023

Working Smarter, Leading Better

A South Georgia CEO’s Guide to Business Growth

Mar 17

Mar 17

Marketing Budget Mistakes That Are Killing Your ROI

(And How to Fix Them)

Feb 24

Marketing Budget Mistakes That Are Killing Your ROI

Feb 24

AI Won’t Save Your Marketing: Here’s What Will

Everyone is talking about AI — rightly so. Allow me to share something that’s been on my mind lately as I work with businesses. I…

Feb 17

AI Won’t Save Your Marketing: Here’s What Will

Feb 17

Magazine Advertising in a Digital World

You may have heard, print is dead. If you believe what you hear, you may want to think again. While everyone is talking about AI, social…

Jan 23

Magazine Advertising in a Digital World

Jan 23

“We Do It Every Night:” Cascade® Got it Right

When I first saw Cascade’s “We do it every night” commercial, I couldn’t help but quietly say to myself, “Bravo, Procter & Gamble. Bravo.”

Jan 22

“We Do It Every Night:” Cascade® Got it Right

Jan 22

Overcoming Overwhelm: The day I got unstuck

This time last year, I sat at my computer, completely stuck. Business was good, but we had reached a critical crossroads. Over the past…

Dec 28, 2024

Overcoming Overwhelm: The day I got unstuck

Dec 28, 2024

What Every Business Leader Should Know About Marketing

As entrepreneurs and business owners, we possess some of the most remarkable qualities — bold confidence, tenacity, and an enduring sense…

Oct 16, 2024

What Every Business Leader Should Know About Marketing

Oct 16, 2024

Are you working below your pay grade?

As a business owner, it can be an incredible breakthrough to recognize that some tasks are simply below your pay grade. Once you identify…

Jun 18, 2024

Business owner frustrated because he is working below his pay grade and not paying a professional to do his marketing.

Jun 18, 2024

Your customers are smarter than you think. Forget about vanity metrics. Do this instead.

So you want more traffic to your business? Of course you do!

May 17, 2024

Your customers are smarter than you think. Forget about vanity metrics. Do this instead.

May 17, 2024

Jan Southern

Jan Southern

Jan Southern is owner of J. DelSUR Marketing Group. She has 30 yrs. of marketing & leadership experience, holds an MBA & a Doctorate in Public Administration.

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